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Knights in Shining Advertisement

PUBLISHED BY Marco de Boer

Do you want to know how creatives battle their way through a recession? Thursday January 19 at Bitterzoet Amsterdam, the Dukes of Dutch advertising will be on stage to defend…(continue reading)

Why we don’t like thinking?

PUBLISHED BY Marco de Boer

You must recognize the moments you don’t feel like anything more than headless clicking your time through deleting a bunch of emails. It feels refreshing, soothing almost. You mind doesn’t want…(continue reading)

Where to go, where to go …

if you like to reach your target group

As a marketer in B2B services, it’s really hard to know where to place your advertising. Today’s I-can-do-it-myself attitude ignites an even bigger challenge for marketers: Where is everybody? Product…(continue reading)
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