Monday 19 March 2012
Show what you got…
If you’d like to get your story across even when you are NOT speaking, simply show them what you got. Don’t be modest about who you are and what you are about. The only way to make it clear is to put it in writing. That goes for your company policy as well as your brand message.
You really should share your brand values. IN CAPITALS. By sharing what you stand for your stakeholders, clients and co-workers, can understand why you do the things you do the way you do them.
House of Performance wrote their values in all public areas of their quarters. These lines stand for how they perceive their world, their clients and their job. It’s very inspiring.
“If you don’t dare to leave the harbor you will never discover new worlds.”